NIKE PEGASUS 41 RELEASE EVENTS 2024
spotlight
ROLES
Director of Site Operations
and Site Management
CLIENT
IDEKO
We joined forces with our dear friends over at IDEKO to produce the Nike Pegasus 41 Release Events in Santa Monica, CA and Chicago, IL in 2024! The event in Santa Monica featured a fully-permitted 5k run followed by an afterparty on the Santa Monica Pier featuring live music, food and running gear vendors, and a drone show! The Chicago event also featured a 5k run followed by a full warehouse takeover with catering and live music.
Santa monica & chicago release events
Peritus joined the team for this project at the 11th hour, only two weeks before event date! In that time, we utilized our extensive resources to confirm operational vendors, lock in permitting and operational layouts for the entire site, and get all needed approvals still within budget while on a full sprint. A race to the finish indeed.
→ Peritus Impact Point: VENDOR RELATIONSHIPS
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